Snap Fitness ‘Flexes Muscle’ with 100th Club Opening and 100,000 Members in Australia and New Zealand

Over the last three years, Snap Fitness, the fastest growing franchisor of 24/7 express fitness centers, has expanded its footprint in Australia and New Zealand at a record breaking pace.

Having opened their first location in Australia in 2009, the fastest growing franchise system featuring compact, state-of-the-art fitness centers, recently opened its 100th club and has developed a membership base of over100,000—which continues to grow rapidly.

“There’s incredible demand for affordable and convenient health and fitness clubs,” said CEO and Founder of Snap Fitness, Peter Taunton. “We were confident that the Snap Fitness brand would see the same explosive growth in Australia and New Zealand as it has experienced across other countries, and the opening of our 100th location is a testament to that belief.”

With that ambition, Snap is starting to attract celebrity athletes like Jonathon Brown, of the Brisbane Lions, and former Australian Olympian, Sam Riley, as franchisees. In addition, the company plans to open a total of 250 – 350 new locations over the course of the next five years.

“We offer a fitness product that gives members the basics and screams value,” added Taunton. “People are always drawn to value. It’s a strong word in this industry and it gets undermined often.”

While Snap Fitness offers the same quality equipment as traditional health clubs, the booming brand is setting industry standards by focusing on complete member wellness and providing a host of products and services designed to give members better results and more value for their money.

By scaling down in size and eliminating unnecessary amenities such as swimming pools and racquetball courts – a typical installation ranges from 300-400 square meters – Snap Fitness offers customers a quality, affordable workout with strong emphasis on customer service and convenience. Members pay month-to-month and can easily cancel their gym memberships or put them on hold without penalty. There are no contracts.

Founded in the United States in 2003, Snap Fitness has grown to more than 1,300 locations throughout 47 states and internationally into Canada, India, the UK, and Mexico. In addition, the company recently signed deals to expand into Egypt, Hong Kong, Malaysia, Singapore, Indonesia, Thailand, and the Philippines. 

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Key Facts:

Opportunities:
Available across the UK
Business Type:
Franchise
Minimum Investment:
£125,000
Training Provided:
Yes
Home-based:
Yes
Part time:
Yes
In Business Since:
2003
Funding Support:
Yes
Category:
BFA Membership:
Member - Expanding
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